Wily Wells Fargo

Give these guys credit. The farm sale proceeds hadn’t been in my savings account but a few days when I received an urgent email from a Wells Fargo Customer Service Representative. He had some fancy-sounding, touchy-feely title and wanted me to call the local branch ASAP to set up an appointment with an Investment Banker. You see, I was undoubtedly in need of sage advice regarding my newfound riches and Wells Fargo would be more than happy to provide some guidance: Investment Management, Estate Planning…why, there was even an Affluent Customer program that I might be interested in.

How thoughtful of them.

Keep in mind that this was a half year before the scandals came to light, which showed that Wells Fargo’s true expertise lay in forging customer signatures on sham accounts and then hitting them with fees. I, however, found my own reason for declining their generous offer.

A month before, when it had become clear that the farm sale was going to close and I would no longer need to be eating street vendor food every day, I visited the Wells Fargo website to do a little research. I had found a Vanguard no-load mutual fund I wished to put some of the anticipated money into. If I went through the company currently handling my investments (Vanguard), there would be no fees or charges provided I could come up with a $3,000 minimum — an amount I was reasonably sure I could swing. Wells Fargo, on the other hand, was going to ding me $35 for each online trade. And this was only one of the many schemes they had to pry open my wallet: Account Maintenance Fees, Transfer Fees, Termination Fees…hell, I think they even had a Transgender Fee.

No surprise, however. Wells Fargo is a bank which makes a tidy profit nickel and diming customers (both real and made up) who elect to use its investment services. But the associated costs simply do not compare with a real investment company such as Vanguard.

I declined to respond to the Customer Service fellow’s email. The farm money was only in my account another week before I moved it out, and I really did not have anything pleasant to say to the guy anyway. I might be considered an Affluent Customer, but I am not affluently stupid.


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